Studio

Ten people, two studios, one way of working.

Ordinal is an independent identity studio in Lisbon and Porto. We write the rules a brand lives by, then hand them over so the people who inherit the brand can use it without us.

2017

2017

Founded in Lisbon

10

10

People, nine designers and one strategist

64

64

Identity systems delivered

2

2

Studios, Lisbon and Porto

Hand sketching a floor plan on paper, with markers and a laptop on a wooden desk
Designer drawing at a desk in front of a wall covered in reference images

A

Principles

01

Rules over logos

A logo is the smallest part of an identity. We spend our time on the system around it: type, colour, grid, tone and the exceptions.

02

The handover is the deliverable

If your team cannot use the guideline without calling us, we have not finished. Every project ends with training and templates.

03

Few people, senior attention

No account managers, no layers. The people you meet in week one are the people who design in week eight.

04

Show work every Friday

You see progress weekly and sign off at the end of each phase, so nothing arrives as a surprise.

B

People

Marta Quintela

Founder, creative director

Lisbon

Rafael Duarte

Strategy director

Lisbon

Lúcia Faria

Senior designer

Lisbon

Diogo Matos

Designer

Lisbon

Beatriz Nunes

Type designer

Lisbon

Joana Leal

Designer

Lisbon

Carolina Antunes

Studio lead

Porto

Rui Ferraz

Senior designer

Porto

Helena Prado

Designer

Porto

Tiago Barros

Digital designer

Porto

C

Studios

Lisbon

Rua da Tipografia 28

1200-195 Lisboa, Portugal

+351 210 000 000

Open Monday to Friday, 9:30 to 18:30

Porto

Rua da Composição 45

4050-381 Porto, Portugal

+351 220 000 000

Open Monday to Friday, 9:00 to 18:00

Have a brand that needs a rulebook?

Tell us about the project. We reply within two working days with a first read and a proposed week-one plan.

Contact

Rua da Tipografia 28

1200-195 Lisbon, PT

Letter

One letter a quarter on identity systems. No noise.

Ordinal®

Set in Switzer. Grid 12 / 8 / 4. Built in Framer.

© 2026 Ordinal

Contact

Rua da Tipografia 28

1200-195 Lisbon, PT

Letter

One letter a quarter on identity systems. No noise.

Ordinal®

Set in Switzer. Grid 12 / 8 / 4. Built in Framer.

© 2026 Ordinal

Contact

Rua da Tipografia 28

1200-195 Lisbon, PT

Letter

One letter a quarter on identity systems. No noise.

Ordinal®

Set in Switzer. Grid 12 / 8 / 4. Built in Framer.

© 2026 Ordinal

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